NEW COST OF LIVING RESEARCH: NEW ZEALAND DOLLAR MOVEMENT = COMPETITIVE ADVANTAGE FOR GLOBAL TALENT

17 June 2015

New Zealand, Auckland

• Stronger USD against NZD pushes New Zealand cities down Mercer’s Cost of Living Index, improving global competitiveness for key talent
  
  
• African, Asian, and European cities dominate most expensive locations for employees working abroad

Mercer’s 21st annual Cost of Living Survey, released today, highlights that currency movements can significantly impact the overall cost of doing business in a global environment. More specifically, a weakening New Zealand dollar can create an advantage for New Zealand organisations competing for global talent.

Just as foreign exchange costs create headwinds for many multinational organizations, currency fluctuations are contributing to the cost of expatriate packages for those on the front line of globalization of their organizations.

Mercer’s 2015 Cost of Living Survey saw New Zealand cities Auckland and Wellington both drop in the rankings, due to the depreciation of the local currency against the US dollar. Auckland (61), New Zealand’s most expensive city for expatriates dropped by three places, whilst Wellington (83) fell four places.

Mercer’s Global Mobility Practice Leader, Lorraine Jennings, said, “Movement in the New Zealand dollar can create a competitive advantage for New Zealand organisations in terms of attracting key global talent. Falling down the rankings of the most expensive cities to send your workforce to is actually great news for New Zealand employers wanting to attract global talent.”

“A stronger US dollar against the New Zealand dollar means it is more cost effective for multinational companies to send key talent to our shores than many other parts of the world, particularly many Asian countries,” she said.

“International compensation is an increasing concern for many multinational companies operating in a variety of economic, social and political contexts.

“Currencies inevitably fluctuate, however multinational organisations based in New Zealand can use this information to plan their global workforce and attract global talent that will add value and productivity to their business,” Ms Jennings said.

According to Mercer’s 2015 Cost of Living Survey, Asian and European cities – particularly Hong Kong (2), Zurich (3), Singapore (4), and Geneva (5) – top the list of most expensive cities for expatriates. The costliest city for the third consecutive year is Luanda (1), the capital of Angola. Despite being recognized as a relatively inexpensive city, the cost of imported goods and safe living conditions in this country are available at a steep price.

Other cities appearing in the top 10 of Mercer’s costliest cities for expatriates are Shanghai (6), Beijing (7), and Seoul (8) in Asia; Bern in Switzerland (9); and N’Djamena in Chad (10). The world’s least expensive cities for expatriates, according to Mercer’s survey, are Bishkek in Kyrgyzstan (207), Windhoek in Namibia (206), and Karachi in Pakistan (205).

Mercer's authoritative survey is one of the world’s most comprehensive, and is designed to help multinational companies and governments determine compensation allowances for their expatriate employees. New York is used as the base city, and all cities are compared against it. Currency movements are measured against the US dollar.

The survey includes 207 cities across five continents and measures the comparative cost of more than 200 items in each location, including housing, transportation, food, clothing, household goods, and entertainment.

“As the global economy has become increasingly interconnected, close to 75% of multinational organizations are expecting long-term expatriate assignments to remain stable or increase over the next two years to address business needs,” said Ilya Bonic, Senior Partner and President of Mercer’s Talent business. “Sending employees abroad is necessary to compete in markets and for critical talent, and employers need a reliable and accurate reflection of the cost to their bottom line.” 

“Aligning workforce and mobility strategies by ensuring the right employees are in the right places, is more critical than ever to manage globalization. Properly compensating employees on international assignments is as important as it is costly,” said Mr. Bonic

According to Mr. Bonic this is especially important for emerging mobility programs with smaller pools of candidates and higher business needs for sending employees on international assignments. It is essential that these organizations have accurate and transparent data as they consider how to compensate fairly and in line with market demands.

Region Summaries:

Asia Pacific

Five of the top 10 cities in this year’s ranking are in Asia. Hong Kong (2) is the most expensive city as a result of its currency pegged to the US dollar and driving up the cost of living locally. This global financial center is followed by Singapore (4), Shanghai (6), Beijing (7), and Seoul (8) – all climbing in the ranking with the exception of Singapore which remained steady. Tokyo (11) dropped four places.

Ms Jennings said, “Japanese cities have continued to drop in the ranking this year as a result of the Japanese yen weakening against the US dollar.  However, Chinese cities jumped in the ranking due to the strengthening of the Chinese yuan along with the high costs of expatriate consumer goods.”

New Zealand cities, Auckland and Wellington, both dropped in the rankings, three and four places respectively.  Similar to Australian cities, this was driven by a strengthening USD against the NZD.

India’s most expensive city, Mumbai (74), climbed 66 places in the ranking due to its rapid economic growth,  inflation on the goods and services basket, and a stable currency against the US dollar. This most populous city in India is followed by New Delhi (132) and Chennai (157) which rose in the ranking by 25 and 28 spots, respectively. Bangalore (183) and Kolkata (193), the least expensive Indian cities, climbed in the ranking, as well.

Elsewhere in Asia, Bangkok (45) jumped 43 places from last year. Hanoi (86) and Jakarta (99) also rose in the ranking, up 45 and 20 places, respectively. Karachi (205) and Bishkek (207) remain the region’s least expensive cities for expatriates.

The Americas

Cities in the United States climbed dramatically in the cost of living ranking due to the strengthening of the US dollar against other major currencies. While New York (16), the highest-ranked city in the region, remained the same as last year, cities on the West Coast, including Los Angeles (36) and Seattle (106) climbed 26 and 47 places, respectively.

Nathalie Constantin-Métral, Principal at Mercer with responsibility for compiling the survey ranking, said, “The sweeping rise in the rankings of US cities this year is due unquestionably to the strength of the US dollar compared to the other currencies around the world.”

In South America, Buenos Aires (19) climbed 67 places to rank as the costliest city this year due to a strong price increase for goods and services. The Argentina capital and financial hub is followed by São Paolo (40) and Rio de Janeiro (67). Other cities in South America that rose on the list of costliest cities for expatriates include Santiago (70) and Managua (199). Caracas in Venezuela has been excluded from the ranking due to the complex currency situation; its ranking would have varied greatly depending on the official exchange rate selected.

Canadian cities dropped in this year’s ranking with the country’s highest-ranked city, Vancouver (119), falling 23 places. Toronto (126) dropped 25 spots, while Montreal (140) and Calgary (146) fell 17 and 21 spots, respectively. “The Canadian dollar continues to weaken against the US dollar, triggering major slips in this year’s ranking,” explained Ms. Constantin-Métral.

Europe, the Middle East, and Africa

Three European cities exist in the list of top 10 most expensive cities for expatriates.  Zurich (3), the most costly European city, is followed by Geneva (5) and Bern (9). Switzerland remains one of the most expensive locations for expatriates due to the surge of the Swiss franc against the EUR. Moscow (50) and St. Petersburg (152) dropped 41 and 117 spots, respectively, as a result of Russia’s ruble losing significant value against the US dollar, lower oil prices, and a lack of confidence in the currency following Western sanctions over the crisis in Ukraine.

Aside from cities in the United Kingdom, Western European cities dropped in the rankings mainly due to the weakening of local currencies against the US dollar. While London (12) remained steady, Aberdeen (82) and Birmingham (80) rose in the ranking. Paris (46), Vienna (56), and Rome (59) fell in the ranking by 19, 24, and 28 spots, respectively. The German cities of Munich (87), Frankfurt (98), and Berlin (106) dropped significantly as did Dusseldorf (114) and Hamburg (124).

“Despite moderate price increases in most of the European cities, European currencies have weakened against the US dollar which pushed most Western European cities down in the ranking,” explained Ms. Constantin-Métral. “Additionally, other factors like the Eurozone’s economy, falling interest rates, and increasing unemployment have impacted these cities.”

As a result of local currencies depreciating against the US dollar, most cities in Eastern and Central Europe fell in the ranking, as well. Prague (142), Budapest (170), and Minsk (200) dropped 50, 35, and 9 spots, respectively, despite stable accommodations in these locations.

Tel Aviv (18) continues to be the most expensive city in the Middle East for expatriates, followed by Dubai (23), Abu Dhabi (33), and Beirut (44), which have all climbed in this year’s ranking. Jeddah (151) continues to be the least expensive city in the region despite rising 24 places. “Many currencies in the Middle East are pegged to the US dollar, which pushed the cities up in the ranking. Steep increase for expatriate rental accommodations particularly in Abu Dhabi and Dubai also contributed to the increase of the cities in the ranking,” said Ms. Constantin-Métral.

Several cities in Africa continue to rank among the most expensive, reflecting high living costs and high prices of goods for expatriates. Luanda (1) remains the most costly city in Africa and globally, followed by N’Djamena (10), Victoria (17), and Libreville (30). Despite climbing 5 spots, Cape Town (200) in South Africa continues to rank as the least expensive city in the region reflecting the weak South African rand against the US dollar.

1. Mercer produces individual cost of living and rental accommodation cost reports for each city surveyed. For more information on city rankings, visit www.mercer.com/col. To purchase copies of individual city reports, visit https://www.imercer.com/products/cost-of-living.aspx or call Mercer Client Services in Warsaw on +48 22 434 5383.
    

Notes for editors
Multinational expatriate assignment data in Mr. Bonic’s quote is derived from early findings in Mercer’s 2015 Worldwide International Assignment Policies and Practices Survey  due to be released in full in September 2015.

The list of rankings is provided to journalists for reference and should not be published in full. The top 10 and bottom 10 cities may be reproduced in a table.

The figures for Mercer’s cost of living and rental accommodation costs comparisons are derived from a survey conducted in March 2015. Exchange rates from that time and Mercer’s international basket of goods and services have been used as base measurements.

Governments and major companies use data from this survey to protect the purchasing power of their employees when transferred abroad; rental accommodation costs data is used to assess local expatriate housing allowances. The choice of cities surveyed is based on the demand for data.

About Mercer
Mercer is a global consulting leader in health, wealth and careers. Mercer helps clients around the world advance the health, wealth and performance of their most vital asset – their people. Mercer’s more than 20,000 employees are based in more than 40 countries and the firm operates in over 130 countries. Mercer is a wholly owned subsidiary of Marsh & McLennan Companies (NYSE: MMC), a global professional services firm offering clients advice and solutions in the areas of risk, strategy and people. With 57,000 employees worldwide and annual revenue exceeding $13 billion, Marsh & McLennan Companies is also the parent company of Marsh, a leader in insurance broking and risk management; Guy Carpenter, a leader in providing risk and reinsurance intermediary services; and Oliver Wyman, a leader in management consulting. For more information, visit www.mercer.com. Follow Mercer on Twitter @Mercer_NZ 

Mercer also provides advice and market data on international and expatriate compensation management, and works with multinational companies and governments worldwide. It maintains one of the most comprehensive databases on international assignment policies; compensation practices; and data on worldwide cost of living, housing, and hardship allowances. Its annual global mobility conferences and other events provide companies with the latest trends and research on mobility issues. Visit www.imercer.com/mobility for details. Follow Mercer’s mobility news on Twitter @Mercer_Talent